What Kulta is
Kulta is a cultural intelligence copilot for marketing. It reads what's happening on social networks and turns that reading into cited research, a brief, ideas, produced pieces and a deck, all in the same conversation.
It isn't social listening. Listening counts what was said about your brand; Kulta says what is moving in your category, what it means and what to do about it this week.
The product line is Kulta Insights (listen and understand), Kulta Ideas (strategy) and Kulta Creatives (production). Chat is the surface for all three, not a fourth product: one agent guides the whole journey.